Welcome to Genesis+HOCl

…where cleanliness has been redefined with advanced HOCl atomizing technology. Our innovative systems simultaneously disinfect both air and surfaces, offering an all-in-one solution for eliminating bacteria, viruses, and airborne mold.

 

HOCl is a powerful, non-toxic disinfectant that’s safe for both animals and humans, also making it ideal for environments where odor control and health are critical. Genesis+HOCl neutralizes the strong odors common to animal facilities with a natural & organic disinfection method that ensures comprehensive protection.

From addressing kennel cough and other canine diseases that spread through shared air in enclosed environments, to ensuring the safety of both pets and staff, our technology is designed to create a healthier space. Trust us to deliver eco-friendly, effective solutions for a healthier, safer space.

Experience the ultimate in pet care disinfection today!

An Ounce of Prevention Is Worth a Pound of Cure

An Ounce of Prevention Is Worth a Pound of Cure

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Unleash

the One Solution that
Does It All:
HOCl Atomizing

An Ounce of Prevention Is Worth a

Pound

of Cure

Unleash

the Ultimate Defense
Against Canine
Respiratory Diseases

An Ounce
of Prevention
Is Worth a

Pound

of Cure

…where cleanliness has been redefined with advanced HOCl atomizing technology. Our innovative systems simultaneously disinfect both air and surfaces, offering an all-in-one solution for eliminating bacteria, viruses, and airborne mold.

HOCl is a powerful, non-toxic disinfectant that’s safe for both animals and humans, and it’s also ideal for environments where odor control and health are critical. Genesis+HOCl neutralizes the strong odors common to animal care facilities with a natural & organic disinfection method that ensures comprehensive protection.

From addressing kennel cough and other canine diseases that spread through shared air in enclosed environments, to ensuring the safety of both pets and staff, our technology is designed to create a healthier space. Trust us to deliver eco-friendly, effective solutions for a healthier, safer space.

Experience the ultimate in pet care disinfection today!

Surfaces. Air. Everywhere.™

Safeguard Your Facility from Germs, Odors, and Airborne Pathogens, Naturally and Effectively with Genesis+HOCl

Dog owners and caregivers across the country are concerned about the emergence of the canine mystery disease, manifesting symptoms such as coughing, sneezing, nasal or eye discharge, and lethargy.  What is especially challenging is that standard antibiotics and disinfection methods have failed.  David Needle, senior veterinary pathologist at the University of New Hampshire’s Veterinary Diagnostic laboratory said, “it is most likely spread through close contact and breathing in the same air of an infected animal, similar to how COVID-19 spread.”
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Video courtesy of Jan Flanagan, Owner of K9 Tailshakers, Inc. of Frankfort, Illinois

We love our Genesis 2.6 and the HOCl. We spray every evening and we know it has been a huge help to preventing kennel cough outbreaks and I am sure so much more. Highly recommend!

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Genesis UX4
Stationary HOCl Atomizer


Genesis 2.6
HOCl Atomizer



1 Gallon (128oz.)
HOCl Natural Cleaner
for Air & Surfaces



2 Quarts (32oz)
HOCl Natural Cleaner
for Air & Surfaces



4 Quarts (32oz)
HOCl Natural Cleaner
for Air & Surfaces

Hypochlorous is:
Harmless, Optimal, and (Green) Clean

Hypochlorous, often abbreviated as HOCl, stands for 3 natural elements found on the Periodic Table of Elements:

Harmless

Its Harmless nature is attributed to its non-toxic and hypoallergenic composition, mirroring the elements found naturally in the white blood cells of every mammal.  

Optimal

An Optimal choice, HOCl offers effective disinfection (100 times more effective than chlorine bleach) without harmful byproducts, ensuring a thorough yet gentle approach.  It’s the only product that can be safely atomized for protection against airborne pathogens.

(Green) Clean

In terms of (Green) Clean, HOCl is environmentally friendly, and breaks down into harmless components.  It is organic* in the truest sense of the word. 

The perfect disinfectant must be both safe for use around people, pets, and plants, and simultaneously effective in swiftly eliminating a wide range of pathogens. 
Hypochlorous scores an “A+” on every point.

Hypochlorous is also perfect for:

  • Quickly and effectively disinfecting animal carriers and crates 
  • Disinfecting surfaces, toys, and equipment, and other shared items
  • Eliminating biofilm in water bowls with only a few drops
  • Removing ammonia-based odors (pet urine)
 
Dog owners and caregivers across the country are concerned about the emergence of the canine mystery disease, manifesting symptoms such as coughing, sneezing, nasal or eye discharge, and lethargy.  What is especially challenging is that standard antibiotics and disinfection methods have failed.  David Needle, senior veterinary pathologist at the University of New Hampshire’s Veterinary Diagnostic laboratory said, “it is most likely spread through close contact and breathing in the same air of an infected animal, similar to how COVID-19 spread.”
Shared Air Is the Problem, Not Shared Surfaces

Most disinfection methods only address surfaces and do nothing to prevent airborne transmission of respiratory viruses.  Reducing the spread of airborne pathogens is paramount for the health and well-being of dogs.  HOCl atomizing is a revolutionary approach to controlling airborne viruses, including illnesses spread through animal contact at boarding kennels, dog daycares, groomers, and other canine care facilities.  Airborne viruses pose a significant threat in such settings, making effective disinfection crucial.  HOCl atomizing has been identified as the single most effective, powerful, and the safest method for controlling airborne viruses and enhancing the overall hygiene of canine care facilities.

What is Hypochlorous? 

Hypochlorous (HOCl) is a molecule composed of three natural elements, straight from the Periodic Table of Elements and HOCl is also inherent to the natural immune system of every mammal.  HOCl is produced naturally in the white blood cells and is then transported to the site of injury or infection to aid in the destruction of invading pathogens, making it a biocompatible and eco-friendly disinfectant that is completely safe for animals and humans.

What is HOCl Atomizing?

HOCl atomizing refers to the process of breaking down liquid hypochlorous into tiny airborne droplets, allowing it to effectively combat airborne pathogens and neutralize contaminants on surfaces at the same time.  Upon contact with airborne viruses, HOCl quickly and easily penetrates the protective envelope of a virus, rendering that virus inactive.  Think of disinfectants and germs like magnets. When you put two magnets with the same negative charge close together, they push away.  Bacteria and chlorine bleach both have this negative charge, so they also push away from each other. But hypochlorous (HOCl) doesn’t have a charge, so it doesn’t repel pathogens. Instead, it penetrates the wall of the pathogens and breaks them down with its strong oxidizing power.  This unique ability to penetrate the cell walls of pathogens is particularly effective against a wide range of microorganisms, including canine respiratory viruses.

The atomization process transforms hypochlorous into fine droplets, which linger in the air for an extended period. This ensures that as animals congregate and pathogens become airborne, the disinfectant is readily available to neutralize these threats, providing immediate airborne disinfection.  HOCl atomizing doesn’t stop at controlling airborne viruses, it also simultaneously disinfects surfaces too. This ensures that not only is the air disinfected, but also hard-to-reach surfaces, creating a comprehensive defense against disease transmission.

Broad Pathogen-Killing Range

One of the standout features of hypochlorous is its broad-spectrum antimicrobial activity against a wide range of pathogens.  According to the FDA, “HOCl has the highest bactericidal activity against a broad range of microorganisms.”  In addition to bacteria, it is proven effective against viruses, fungi (airborne mold), and other pathogens, making it a versatile solution for maintaining a clean and safe environment in any animal care facility.  An article in the NIH Library of Medicine stated, “HOCl may be the disinfectant of choice” for viruses.”  As a bonus, hypochlorous quickly and effectively tackles ammonia-based odors without posing any harm to pets, humans, or the environment.

Non-Toxic and 100% Hypoallergenic

Traditional disinfectants often introduce respiratory risks due to harsh chemicals or irritating fumes.  Because hypochlorous is a natural compound these concerns are eliminated.  It provides a respiratory-friendly solution for both animals and caretakers, contributing to a healthier environment.  The natural composition of hypochlorous reduces the likelihood of adverse reactions.  Hypochlorous exists in a neutral pH range, making it gentle on the skin and mucous membranes and it doesn’t cause irritation or allergic reactions commonly associated with harsh cleaners.

Maintaining Business Operations

Incorporating Genesis+HOCl into your animal care protocols is not just about responding to existing threats, but it’s also about implementing preventive health measures.  By proactively controlling airborne viruses, facilities can reduce the risk of disease outbreaks and maintain a healthier population of animals.  HOCl atomizing can help animal care facilities remain open and operational, assuring their customers of a safer environment for their beloved pets.  Beyond its efficacy, atomized hypochlorous is an eco-friendly solution.  It breaks down into harmless components, contributing to sustainable practices in animal care facilities.

Disinfect Air and Surfaces Simultaneously

In the complex landscape of animal care, controlling airborne viruses is crucial.  HOCl atomizing provides a powerful, safe, and versatile solution.  Its ability to effectively disinfect air and surfaces simultaneously, coupled with its hypoallergenic nature and eco-friendly profile, positions it as a game-changer for elevating the standards of hygiene in animal care facilities.  Genesis+HOCl stands at the forefront of innovative solutions to provide a healthier and safer environment for the veterinary and animal care community.

And, because it’s fast and nearly effortless to use, Genesis+HOCl also reduces the amount of time and labor required to thoroughly disinfect animal care settings.  The convenience of Genesis+HOCl decreases costs while simultaneously improving hygiene at your facility.  And, adding that extra layer of protection communicates to your clients that you are providing the healthiest environment possible for the animals and people entrusted to your care

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Scientific Studies

on Hypochlorous and HOCl Atomizing

HOCl has been extensively validated by regulatory agencies, healthcare institutions, professional organizations, and independent laboratories across more than 50 countries.
Supported by well-documented scientific research and real-world success stories, its effectiveness in disinfection and safety is trusted globally.

Testimonials

Genesis+HOCl has customers throughout the animal care industry, from animal hospitals, veterinarian offices, kennels, dog day cares, breeders, groomers, and pet owners for use at home.
Josh & Alina
Josh & Alina
Genesis 2.6 HOCl Atomizer
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“Love the Genesis 2.6 Atomizer!”​

We bought this product for our kennel. It has been such a wonderful addition to the upkeep and cleanliness of our kennel. It smells fresh and doesn't harm the animals in any way. It's a quick run through the main hall and the dog odor is completely eliminated!
Dan R.
Dan R.
Genesis 2.6 HOCl Atomizer
Read More
“Awesome Customer Service!.”​

We use this in our dog kennel. Great product! Easy to use. Very cost effective and awesome customer service!
Liz M.
Liz M.
Genesis UX4 Stationary HOCl Atomizer
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“Sheer Joy Havanese”​

At first I was concerned that my Havanese would stay away from the atomizer, but they don't! I love how fresh my air is and I feel so much safer about the health of my dogs.
Jenny C.
Jenny C.
Genesis UX4 Stationary HOCl Atomizer
Read More
“I live in the South where the humidity is high, so mildew is prevalent, and my allergies can be severe.”​

I tried many other methods, including expensive UV lights, dehumidifiers, and highly-rated air purifiers. Nothing worked, so I purchased the UX4 and after running it for one day, the moldy smell was gone!
Ted O.
Ted O.
Genesis UX4 Stationary HOCl Atomizer
Read More
“The Genesis UX4 works excellently!”​

My wife and I own a Pilates studio, and our clients appreciate that we take a proactive/preemptive approach to viruses by keeping the air in our studio clean and disinfected. It also mitigates smells and freshens the air. We ended up buying a second one for our home!
Kent N.
Kent N.
Genesis UX4 Stationary HOCl Atomizer
Read More
"The UX4 is a large part of our on-going strategy to minimize the risk of viruses in our home.”​

We highly recommend getting this unit and would not want to be without it during the cold and flu season! (Take a look at the Genesis 2.6 portable atomizer for larger spaces too!)
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Tackling the 5 Toughest Cleaning Challenges
in Canine Care with
HOCl Atomizing

(Select any of the five drop-down titles below to explore more details.)

Many disinfectants used to keep a facility clean can be harsh on animals, potentially causing skin irritation or respiratory issues. Finding products that are effective against pathogens but safe for animals, staff, and the environment is a priority.

“Using harsh chemicals can exacerbate allergies and skin issues in pets, as well as pose respiratory risks, making it critical to choose pet-safe disinfectants.”

— Veterinary Practice News

Canine care facilities, such as dog daycares, boarding kennels, and grooming salons, are high-traffic areas where pathogens can easily spread. Common diseases like kennel cough, canine influenza, and parvovirus are highly contagious. A major concern is the ease with which illnesses spread through both direct contact and airborne transmission.

“The close proximity of animals in a kennel environment makes infection control a critical challenge. Diseases such as Bordetella (kennel cough) spread quickly through airborne particles and require meticulous cleaning protocols.”

Pet Boarding & Daycare Magazine

 

Ensuring every surface, especially hard-to-reach places, is thoroughly disinfected is a constant challenge. Traditional cleaning methods may miss corners or airborne pathogens, leaving opportunities for bacteria and viruses to persist. Plus, high turnover of animals increases the chances of recontamination.

“In facilities with constant foot traffic and animals moving in and out, maintaining thorough disinfection is imperative but difficult. Airborne pathogens are often the unseen culprits.”

 — Kennel & Boarding Business Magazine

Odor control is essential for the comfort of animals, employees, and pet owners. Even with regular cleaning, strong odors from waste, urine, and general animal activity can accumulate quickly, making the facility less pleasant for both workers and clients.

“Managing odor is one of the top complaints among boarding facility clients. If a kennel smells, clients may question the facility’s cleanliness.”

Pet Business Magazine

The daily upkeep of a busy canine care facility can be overwhelming. With multiple animals, ensuring that cages, floors, walls, and air are all clean can take hours and often requires constant vigilance to prevent outbreaks.

“With the constant influx of animals, keeping a consistent cleaning schedule is labor-intensive but necessary to prevent disease outbreaks.”

— Dog Daycare Business Journal

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Free eBook

Curious about Hypochlorous? This free guide goes over everything you need to know!

Where should we send your FREE eBook about the power of HOCl?